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Swedish innovation meets passion to create the highest quality fly fishing and outdoor gear for every application that nature can throw at us. Each and every fly fishing rod, reel, line, accessory and garment is designed for function, longevity of use and high performance in the world’s toughest conditions.

Fly Rods (22)Show all

Sale!

Evotec Cast
Fast Action
Single-Hand

USD 500.00 USD 250.00
EVOTEC CAST FAST ACTION SIGLE-HAND RODS Fast action progressive casting styles mean pushing for the limits of performance in modern day fly ...

7X
Medium Fast & Fast
Single-Hand

From: USD 950.00
After many years of constantly challenging ourselves as a company to extend the boundaries of modern fly rod design, we take great pride in ...
Sale!

Opti NXT
Medium Fast Action
Switch

USD 500.00 USD 350.00
Our new OPTI NXT series is a dynamic range of fly rods designed specifically for modern double-handed casting techniques. ...

Q Series
Medium Fast Action
Double-Hand

From: USD 385.00
Our primary objective with the Q series was to design a range of high performance fly rods that suit a range of angling abilities.

Fly Reels (9)Show all

Opti Reel

From: USD 340.00
The Opti fly reel range is available in a variety of diameter sizes and designed for optimized performance for a extensive range of species ...

Q-Reel

From: USD 175.00
The all new Q reels are the direct result of a two year project to develop a performance LOOP fly reel at a highly competitive price point.
Sold out

NASF Opti Reel

From: USD 509.00
In collaboration with the North Atlantic Salmon Fund we are excited to offer a special, limited edition range of our iconic OPTI reel models...

Classic Reel

From: USD 575.00
Beneath the stunning looks of the Classic fly reel is the ultra-modern Power Matrix Drag System. This monstrous braking system will subdue t...

Fly Lines (32)Show all

SDS Scandi Kits

USD 115.00
The all new SDS Scandi System is a totally interchangeable shooting head solution for modern two handed fly fishing techniques.

Evotec 85
Floating

USD 65.00
The EVOTEC 85 is designed for both overhand and underhand casting at short to medium distances.

Opti Flex
Floating & Hover

USD 79.00
If you are only looking to buy one line this year, it’s this one. Covering everything from small dry flies up to baitfish imitations, with t...

Synchro Skagit Heads Floating

USD 58.00
The SDS Skagit head offer seamless integration to the SDS system.

Fishing Accessories (15)Show all

Opti 180
Dry Fly Box

USD 35.00
Designed for comprehensive storage of trout, grayling and salmon dry fly patterns. Available in Swedish Blue or Carbon Grey. Weight: 243g Fl...
Carbon Grey
Swedish Blue

Opti 185
Tactical Fly Box

USD 28.00
185 Tactical Fly Box offers a highly effective storage solution for a large cross-section of fly patterns from tiny nymphs through to large ...
Carbon Grey
Swedish Blue

Opti 160
Universal Fly Box

USD 35.00
A general purpose fly box with a unique ergonomic design for storing a range of flies. Available in Swedish Blue or Carbon Grey. Weight: 225...
Carbon Grey
Swedish Blue

Classic (1)Show all

Clothing (40)Show all

Sale!

Stalo Stretch Pants

USD 100.00 USD 75.00
The Stalo stretch pants are the ideal summer lightweight pant for everyday wear and the serious hiker. Made in Europe the 83% Nylon and 17% ...
Dark Grey
Khaki
SympaTex
Sale!

Stalo Softshell Pro Jacket

USD 200.00 USD 160.00
An everyday soft shell, the Stalo is wind resistant, warm and exceptionally breathable.  Perfect for more active endeavors, the twin layers ...
Dark Slate
Navy
Sale!

Nunas Insulation Fly Fishing Hoodie

USD 135.00 USD 108.00
The Nunas hoodie is a versatile hybrid: An outer-layer or mid-layer jacket for warmer weather or an incredible insulation fleece when it’s w...
Black/Dark Grey
Navy/Petrol
SympaTex

Torne Wading Jacket

USD 575.00
After years of development and rigorous testing we have created what we think to be the best, hard wearing fishing jacket we have ever encou...
Black
Dark Grey
Gold
Petrol
Spruce Green

Outdoor & Travel Accessories (28)Show all

Sale!

Duffel Bag 50 & 90

From: USD 61.00 From: USD 48.00
50 and 90 litre rugged all-purpose destination bags.

V10 Sunglasses

USD 100.00
These sunglasses utilise outstanding polarised optics and polyamide lens technology to dramatically reduce surface glare and refraction from...
Copper/Flash
Copper/Green
Grey/Blue
Yellow

Fly Rods & Reels Cap, Caramel/Black

USD 20.00
The Loop Fly Rods & Reels Cap is a baseball styled fishing cap that has a stylish design and a mesh back for great breathability in hot ...

Outlet Store (44)Show all

Sale!

Duffel Bag 50 & 90

From: USD 61.00 From: USD 48.00
50 and 90 litre rugged all-purpose destination bags.
Sale!

Cross SX
Fast Action
Single-Hand

From: USD 775.00 From: USD 387.50
Offers delicate fly presentation at maximum distance for minimal effort.
Sale!

Evotec Cast
Fast Action
Single-Hand

USD 500.00 USD 250.00
EVOTEC CAST FAST ACTION SIGLE-HAND RODS Fast action progressive casting styles mean pushing for the limits of performance in modern day fly ...
Sale!

Atlantic Salmon T-Shirt White

USD 25.00 USD 17.50
With an original LOOP salmon graphic design, the Salmo Salar is available in a classic white cotton/polyester blend and looks super sharp wo...